KC Scout

Kansas City, Missouri

 

The KC Scout program was created a decade ago to communicate important traffic information to the region’s drivers. Vireo helped Scout create the Maximizing the Flow communications campaign for the I-435 ramp metering pilot program, which received the National Exceptional Performance Award – Journalism from the American Public Works Association. And in 2009, Vireo was called on again to help Scout update the tools it uses in all communications efforts including their logo, business essentials, branding book, brochures, promotional items, children’s education materials and a video.